We Appreciate You! Like… Ten Of You…
The company I work for makes software for car dealership websites. I’ve only been working there for a few months, and I’m not a salesperson, so this is my first time experiencing how it handles New Year bonuses, meetings, and sales contests. In early January, we have a big (online) meeting and the executive officers address all the employees scattered across the country.
CEO: “This has been such a great year. We really want to thank you all and find a way to give back to the employees who made this possible.”
I wasn’t really paying attention, but I lean forward in my chair when I hear this.
CEO: “We would like to give employees a discount on their next car! Anyone who purchases a car this year through a dealership using our software will have $500 added to the following paycheck.”
My wife and I have been planning to buy a new car but are struggling to justify the cost, so I am extremely excited to hear this!
CEO: “This benefit will be retroactive, so anyone who has already purchased a car this year will be included.”
Immediately, the employee chatbox fills with people excitedly posting that they just bought a car last week and are stoked to get the discount funds sent their way.
CEO: “This benefit will be for the first ten employees to purchase a car this year. If all goes well, we’ll consider doing this again next year and expand the number of employees who can receive the benefit. Thank you for all the hard work you do!”
After hearing this, I slumped back in my chair. More than ten employees had already posted about their new cars, so there was no way my wife and I had a shot at getting the discount. I think I would have preferred a normal raffle prize drawing because I would have at least had a shot at winning something. In a company of several hundred, I don’t feel like this was the way to make everyone feel appreciated.