The Perils Of Information Underload

(I’m a band host for a Norwegian band and am working at a music festival in Trondheim, Norway. An irate lady comes up to me.)

Lady: “What the h*** is going on?”

Me: “This is the Trondheim Rock Festival.”

Lady: “But it’s in the middle of everything!”

Me: “Yes, ma’am, it is.”

Lady: “I have to go all around it to get to the other side of the city center!”

Me: “Yes. Yes, you do.”

Lady: “But this is outrageous! How can you do this without telling people on beforehand?”

Me: “Well, there’s been a lot of publicity on TV, posters on the walls, and in the newspapers. It also takes place the same time each year.”

Lady: “Hmph! I think you should get something done about this. You can’t expect people to remember, look at posters, read newspapers, or watch TV all the time!”