I just finished making a set of posters to be printed out as flyers and printed large scale to go onto bulletin boards.
Client: “The posters look great. Can I get you to print out fifty flyers of each and then print out each poster at forty inches by forty inches for the bulletin boards?”
Me: “I can print the flyers right now, but I’ll need some time to recreate the posters to print them forty by forty.”
Client: “Why? Just print them out as is.”
Me: “Well, you asked me to make the posters proportional to an eight-and-a-half-by-eleven sheet of paper so that we could print them off easily as flyers. I just need to adjust the posters so that I can print them out forty by forty.”
Client: “Right, but I like the layout you have now. I would prefer if you just printed them out like this… but forty by forty.”
Me: “Okay. Are you asking me to center this poster and extend the background in order to square the poster?”
Client: “No, I like the poster the way you have it now. I just want you to print it out forty by forty. Like, when you go to print, type forty inches in for the height and forty inches for the width… I can show you if you want.”
Me: “I appreciate that, but that actually isn’t the problem. When I go to print this poster, I can either set the height or width at forty inches but not both.”
Client: “Why not?”
Me: “I made the poster proportional to a sheet of paper.”
Client: “Right.”
Me: “The poster is rectangular…”
Client: “Right, but I need it printed out as a square.”
Me: “Exactly, so all I have to do is recreate the posters to make them square.”
Client: “But I like them like this. I would rather you just print these posters at forty by forty.”
Me: “If I do that, the poster will be distorted.”
Client: “I think it’ll be fine.”
I print out the poster, distorted, at forty inches by forty inches.
Client: “This looks horrible! It’s so stretched that I can’t even read it. I need you to redo this poster.”