Keeping Loyal Customers Is No Game
I work as an assistant manager at a large mall-based video game chain. I am well-liked by the customers because I give honest advice on games based on customers’ gaming preferences and I am low-pressure with sales. Customers often call the store on Thursday or Friday mornings to ask my opinion on new releases and get trade-in values for games before they come in on Friday nights.
One day, my district manager is visiting the store and walks in while I’m in the middle of a phone conversation. I know the customer on the other end of the phone well as he is a regular, and from my tone, [District Manager] assumes that I am talking to a friend during store hours.
As soon as I get off the phone, [District Manager] speaks to me condescendingly — not yelling, but certainly in an inappropriate tone — about how irresponsible it is and how I shouldn’t set a bad example. Before I can say a word back, one of the regular customers in the store walks up to him.
Customer: “I only come to this store to buy games, and I only buy them from [My Name]! I am treated exactly the way the customer on the phone was. When I buy games, I feel like I am taking the recommendation of a friend and not a salesperson! Do not talk to him in that tone!”
[District Manager] thanked the customer, shook my hand, and apologized, and a few months later, I was promoted to Store Manager. It felt really good to have someone who appreciated my hard work stand up for me!
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