While living in the DC Metro area, we have out-of-town visitors in to see the sights. We spend one day shopping and gawking in the Georgetown area. When lunchtime arrives, we find an out-of-the-way bistro that doesn’t have an excessive wait time and where the prices (as compared to many upscale Georgetown eateries) are not outrageous.
We all order drinks, appetizers, and full-sized meals. I select a grilled chicken breast. As anyone who has ever grilled chicken knows, the thickness of a chicken breast varies, so it is hard to get the main part fully cooked without the thin outer edge becoming overcooked.
I clean my plate but leave a small amount of the charred edge of the chicken.
Waitress: “Was the chicken not cooked to your liking?”
Me: “No, it was fine. I’d rather have the main part well cooked, even if the edge was overdone.”
Waitress: “I’m terribly sorry for that, sir. I’ll speak to the chef to ensure that it doesn’t happen again.”
Me: “Please don’t. Everything was delicious, and I wouldn’t have expected anything different. It really wasn’t a problem.”
Less than two minutes later:
Manager: “I’m the restaurant manager, and I’d like to apologize for your meal not being served perfectly.”
Me: “Think nothing of it! Everything was excellent and all of us were completely satisfied with everything that we had. We have no complaints or concerns about anything.”
Manager: “You’re being too kind, sir. We strive to meet very high standards here, and we won’t accept anything less for any customer’s experience. I’ve removed your lunch charge from the bill, and I’d like to provide your entire party with dessert as a way to make amends for this problem.”
Me: “Honestly, that really isn’t necessary. Everything was wonderful and we’re all really happy that we found this place. There is no need for you to make adjustments for something that we didn’t see as a problem.”
Manager: “Thank you for your kindness. I hope that you’ll come back again sometime so we can prove that we can do things properly.”
When the check came, ALL of my charges — drinks, appetizer, and main meal — had been removed from the bill. That restaurant became our go-to location for visitors, special occasions, and even for business meals. I recommended it to my sales team for their use with customers. By the time I was transferred to a new location, I’m sure that their $100 fix to a non-existent problem had netted them over $10,000 from my business alone.