I’m behind the wheel and feeling thirsty. I’m approaching a chain convenience store with no gas station attached. I’ve driven past it plenty of times, but I’ve never stopped there before. Attached to the street lights in their mostly empty parking lot are signs promoting their signature fountain drink size for only 99 cents. This chain of convenience stores has names for each size — Big, Super Big, Double — and their sign clearly shows a cup with “Big” emblazoned on it.
I go inside, grab a cup, fill it with my beverage of choice, and head to the counter. On the wall behind the counter is another one of these same signs: “99-Cent Big [Drink]!” The cashier rings me up, and just as I’m about to pay, I notice the total on the register.
Me: “Excuse me, but why is the price $1.93? They’re 99 cents. You’ve even got a sign behind you that says so.”
I helpfully point at the sign that’s within arm’s reach of her.
Cashier: “Yeah, we’re not doing that anymore. You still getting it?”
She looks at me expectantly, and I always feel like a jerk for forcing someone to throw food or drink out at this point in a transaction, so I sigh and nod. I swipe my card since I don’t carry cash, and that’s when I notice that the total is now $5.15.
Me: “Wait. How in the world is this soda now worth more than four bucks?”
The cashier speaks to me like she’s speaking to a very small, bratty child.
Cashier: “You pointed at one of those 99-cent lighters. I can’t give you that for free.”
There are, in fact, some lighters on the counter, but they’re nowhere near me or the sign. More importantly…
Me: *Trying to keep my jaw from dropping* “I pointed to the sign for 99-cent drinks. While talking about the sign. Before you answered me. About the sign. This lighter, which I don’t want and never asked for, is clearly $3, not 99 cents.”
The cashier is now extremely annoyed at the only customer in the store for wasting her time like this.
Cashier: “Do you seriously need a refund for your lighter?”
Me: “Yes. I don’t want it. It was your mistake, and I’m not paying for that.”
Cashier: “Fine. Swipe your card again. You want a receipt for that?”
I’m not feeling very trusting of her for some strange reason.
Me: “Yes. Please.”
The transaction finished in silence. She never said thank you. I wouldn’t have said you’re welcome. So maybe that was for the best.
And that’s the story of how I wound up paying more for a convenience store soda than I would’ve at any of their nearby competitors by falling for an ad they didn’t feel like honoring. I never shopped there again, but when I moved away two years later, those signs were still up, and their parking lot was still empty.