Not The Spelling Bee Star, We Take It

This client is a large residential building company, with projects across the USA. The client is looking for a name for a new building, and they want a name that is inspired by the stars.

Client: “But not, like, star names. Or things like ‘galaxy’. That makes the building sound like a car model.”

Me: “Okay. How about ‘Constellations’?”

Client: “‘Constellations’? Maybe. Yeah. I think I like that. How do you spell it?”

Me: “C-O-N-S-T-E-L-L-A-T-I-O-N-S.”

Client: “Oh. I don’t like how that’s spelled.”

Me: “Okay. Then how about the name of a particular constellation?”

Client: “No. I like the name. ‘Constellations’. It’s great. I just don’t like the way it’s spelled.”

Me: “I’m… I’m not sure what you’re asking for.”

Client: *Getting a little irritable* “What I’m asking for? I don’t know how to be more plain. I like the name. Just spell it differently. Too many Ls. Leave one out.”

Me: “So, you’re asking us to deliberately misspell ‘constellations’ when we name this project?”

Client: “Yeah. ‘Constelations.’ I like that. I think people will like it.”