Not Making The Organic Choice

(I work at a small local cookie store. In addition to cookies, we sell local ice cream. Our store is across the street from a chain restaurant popular with tourists. It’s been an unusually busy day, so we run out of vanilla ice cream and are serving a supermarket brand. We still have a couple of other flavors from the usual supplier. A boy, who’s probably about ten years old, comes in by himself.)

Me: “Welcome to [Store]. How can I help you?”

Boy: “My family’s eating dinner across the street, and I’m trying to convince them to come here. Is this a family-owned business or a chain?

Me: “We’re a family business, and this is the only store.”

Boy: “My mom only eats at locally-owned, organic, healthy restaurants. She’s doesn’t let me buy any dessert without checking it first.”

(He leaves and comes back a little while later with his family. They order their cookies first and then examine the ice cream flavors.)

Mom: “Is that [Supermarket Brand] ice cream?”

Me: “Unfortunately, we’ve had a lot of large orders today, so we have to sell supermarket vanilla. But we have three other flavors that are all from a local creamery, made with organic, super-premium ingredients and fresh fruit.”

Mom: “No, no, no! Just give us the supermarket brand. That sounds much better.”

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