Lions And Tigers And Clients, Oh My!
My client wanted something like a coat of arms for his logo. I showed him one with a lion.
Client: “It’s been done before. We want to be unique.”
So, I showed him one with a tiger, instead.
Client: “Not that unique. Tigers don’t belong on a coat of arms. Can’t we find a middle ground?”
A week later, tired of redesigning the logo, I just literally found a middle ground: I sent him one with a liger.
Question of the Week
Tell us your story about a customer who couldn't understand the most simple concept.
