Got A Chip On Their Shoulder About Using The Chip, Part 2

Me: “Is that a chip card?”

Customer: “Yes. Is there a chip reader? Do I insert it?”

Me: “Yes, it will tell you on the screen when to insert your card.”

(The customer tries to SWIPE her card, twice, both times backwards. Nothing, of course, happens.)

Me: “It’s a chip card, right? You’ll have to insert it.”

(The customer swipes again, this time backwards and upside down. Still nothing.)

Me: “You’ll need to insert your card.”

Customer: “It says ‘Error reading card, please insert.’ Should I swipe it again?”*swipes card again upside/backwards/inside out if possible, before I have a chance to respond*

Me: “You need to insert your card, ma’am.”

Customer: *finally inserts the card* “I don’t understand why these chip readers take so long.”