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Effective Marketing

, , , | Right | August 10, 2008

(An elderly woman is complaining to my manager about a recent ad in which a woman appears in lingerie. The ad is promoting a special on two fish sandwiches for $4.)

Woman: “I was so offended. I can’t believe they would show that on TV. Children might have been watching!”

Manager: “I’m very sorry you were offended, ma’am.”

Woman: “It was so offensive! Is there anyone I can talk to?”

Manager: “I can give you the number for the regional office or you can send an email from the website.”

Woman: “It was just so offensive!”

Manager: “Again, I’m very sorry, ma’am. By the way, here are your two fish sandwiches.”

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