Check Yourself Before You Self-Checkout
(I’m at a well-known Canadian hardware/automotive store, in line to use one of the self checkout machines. I watch another customer get through his purchase without a hitch until he goes to pay.)
Machine: “Please select payment method.”
Customer: *presses button*
Machine: “Please use the pin-pad on the right.”
(The main screen shows a large arrow pointing to the right, along with a picture of the pinpad.)
Customer: *tries to jam card into the coin slot*
Customer: *tries to jam card into bill slot*
Customer: *shoves card into receipt slot*
Customer: *tries to scan card*
(He eventually cancelled the entire purchase and went to a regular cashier.)
Question of the Week
Tell us your story about a customer who couldn't understand the most simple concept.