And Whose Fault Is That?
Me: “Welcome to [Magazine]. How can I help you?
Customer: “Hi, we just got a bill for an ad in your fall issue and I thought we had already paid and our contract was over.”
Me: “Let me get the insertion order.”
(I get the order.)
Me: “It says here you’ve signed up for a full-year contract, including our fall and winter issues.”
Customer: “But we’re not even open in the fall or the winter.”
Me: “But you signed for the contract.”
Customer: “Well, I didn’t read what I was signing…”
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Question of the Week
Tell us your story about a customer who couldn't understand the most simple concept.
