(A woman comes into our store with her three children, one 5-6 years old, one toddler, and another still in a stroller. The eldest children immediately grab Grand Theft Auto: San Andreas off the shelves and beseech their mother.)

Children: “Mommy, Mommy! Can we have this one?”

Customer: “Sure, honey.”

Me: “Ma’am, that’s not a game for children.”

Customer: “What do you mean?”

Me: “Well, it’s rated Mature. That means it has lots of violence, and I also know it’s got drugs and sexual themes. It’s really meant for adults only.”

Customer: *turning back to her boys* “Are you SURE this is the one you want?”

Children: *eyes now bulging with excitement after they overheard my description* “YES! YES!”

Customer: “Okay, then.”