Ruh Roh, Retroactive Rewards Rage

Me: “…and your total will be [total]. Would you like to join our rewards program? It’s a new program we’re offering where many of the items you purchase every day will give you rewards toward future purchases.”

Customer: “You have a rewards program that could save me money?”

Me: “Yes, ma’am. It’s a new program that we just started.”

Customer: “Why the h*** didn’t anyone tell me about this before? I’ve been coming here for months, and no one has told me about this! How rude!”

Me: “It’s a new program. We just started it today. In fact, you’re one of the first people that has been offered this reward.”

Customer: “But I’ve been coming here for months! Do you know how much money I could have saved?!”

Me: “It’s a new program–”

Customer: “I can’t believe you wouldn’t have offered something like this to a regular customer when I started coming here! F*** you! I’m going to [Competitor]!”