Doesn’t Work Its Magic On Some Customers

(An adult shopping for her child picks up a book from the ‘Magic: The Gathering franchise’.)

Me: “Oh, that’s a great one, especially if you play the card game.”

Patron: *looking at the cover* “This art is really cool. What’s it about?”

Me: “That one is about a couple of mages who are working on a inter-dimensional teleporter, and some of the politics surrounding the mage’s school they work at.”

Patron: “Is it… you know… violent?”

Me: “A bit. Nothing you won’t see in any modern action movie though. I’d rate it PG.”

Patron: “Oh, awesome. I’ll take the whole series.”

(We have 20 books in the franchise.)

Me: “Great! So, is your kid into fantasy and magic and such? We have lots of—”

Patron: *gasps* “MAGIC?!”

Me: “… Yeah?”

Patron: “You mean… like WITCHCRAFT?!” *crosses herself and runs out*